What is Case Management? | How to Manage Customer Responses using Case Management

Close the feedback loop for your survey responses based on the priority level and assign them to your teammates, in no time.


Case Management from SurveySparrow lets you close the feedback loop for your survey responses based on the priority level and enables you to assign the responses to your teammates effortlessly. You can create actionable items required to resolve the case and track them regularly with our in-built system.

Advantages of Case Management:

  • It helps you address the client queries and suggest an instant solution to their problems.

  • It enables you to create a user-friendly product or service by continuously analysing the feedback loop.

  • It reduces the hustle between multiple platforms and gets things done in one place.

  • It helps you collect actionable insights from your customers and become better at what you do.

Let’s see how it works.

  1. After receiving the survey responses from the respondents, go to the Results tab and navigate to Response. You can create a new case for every new response, by clicking on the “+” icon.


2. Create a new case by filling in the subject details, description, respondents’ name and email id for future references. Once you’re done, click Create Case.



And you have successfully created a new case.

3. You can view, track and analyse all the cases created for your survey responses under Cases, on the survey dashboard.


4. Select an individual case to reply to the respondent’s email id. Tag the priority type, case status, and due date from the dropdown list. You can also assign the case to a specific team member and ask them to follow-up with it till the case is closed.


5. If a user emails or responds to your SurveySparrow account, you can find the case updated under Cases. Furthermore, you can respond to all the client queries till the case is closed, in just one place.


Note: You can also pass on the information to your internal team via Internal Notes and tag someone from your team to take complete ownership of the case.

6. And you’re done.

Reach out to us anytime if you’re stuck. We would be happy to assist you.

Webinar Alert: 

Here’s a kind reminder - “Close the feedback loop”

Your customers are waiting for you on the other side to respond to their emails, chats or any communication you’ve had across channels. 

It’s time to understand where they need your help and fulfill it immediately. 

If you’re looking for more unique ways to close the customer feedback loop, we have a power-packed live session on April 6th at 12 pm GMT. 


Register for it right away, as Andre, our Learning and Development Architect, shares the importance of closing the customer feedback loop and its fruitful benefits. 

7.  We have recently added Email Notifications in Case Management. To access this feature, navigate to Settings >>Case Management >> Email Notifications. This feature lets you trigger email notifications when a particular criterion is met. 

Let’s see how this works.

Email notifications can be enabled both for the assignee and the requestor. 

An assignee will be notified in the following cases:

  • When a new case is assigned
  • When there is a new mention in an internal note
  • When a case is overdue
  • When there is a new response in the case assigned
  • When a case is closed

A requestor will be notified in the following cases:

  • When a case is overdue
  • When a case is closed

Read more about Email Notifications in Case Management.

That's all about Case Management for now. 

Please reach out to us if you have any technical queries. We're more than happy to help.